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SAMEE-Saudi Arabian and Middle Eastern EX Expats

 Life in Saudi Arabia in the 80s and Foreign Immigrants

 


In the 1980s, Saudi Arabia underwent significant transformations, largely due to the oil boom of the previous decade. This period was marked by rapid modernization and economic growth, which brought profound changes to the daily lives of Saudis and foreign immigrants alike.






 

 Economic Boom and Modernization

 

The 1980s were a time of substantial economic prosperity for Saudi Arabia. The country invested heavily in infrastructure, education, and healthcare, reshaping its urban landscape. Major cities like Riyadh and Jeddah experienced rapid development, with new roads, hospitals, and schools sprouting up, reflecting the nation’s newfound wealth.

 

 Cultural Shifts

 


While modernization was evident, traditional values remained deeply ingrained in Saudi society. The country maintained strict adherence to Islamic principles, which influenced all aspects of life, including dress codes, gender segregation, and public conduct. The balance between embracing modernization and preserving cultural heritage was a defining feature of this era.

 


 Life for Foreign Immigrants

 

The economic boom attracted a large influx of foreign workers from Asia, the Middle East, and the West. These immigrants played a crucial role in the development of the country, contributing to sectors such as construction, healthcare, and education. Despite their contributions, life for foreign workers varied significantly based on nationality and occupation.

 

For many expatriates, especially Western professionals, life in Saudi Arabia offered lucrative job opportunities and a high standard of living. They often lived in well-equipped compounds that provided a degree of separation from the conservative cultural norms of the wider society, allowing for a lifestyle more familiar to their home countries.

 

Conversely, for many laborers from countries like India, Pakistan, and the Philippines, the experience was different. While these workers found employment opportunities, they often faced challenging working conditions and lived in more modest accommodations. Cultural and legal restrictions also posed challenges, as the strict social codes required adaptation and respect for local customs.

 

 Social Dynamics

 

The presence of a diverse expatriate community led to a multicultural environment, especially in larger cities. However, interactions between Saudis and expatriates were often limited, with each group maintaining distinct social circles. This segregation was due in part to cultural differences and language barriers, but also to the legal and social frameworks that governed everyday life.

 

 Conclusion

 

Life in Saudi Arabia during the 1980s was a period of juxtaposition between rapid modernization and strict adherence to tradition. The influx of foreign immigrants played a significant role in shaping the country’s development, contributing to a diverse social fabric. Despite the challenges faced by many expatriates, this era laid the groundwork for the dynamic and multifaceted society that Saudi Arabia continues to evolve into today.


The Cold Drinks of the Middle East.-1970s---2000





 

The first introduction to cold drinks was Bebsi Or   Pepsi Cola.  The can be about 396 ml and the cost was 1 Riyal. I am talking about the period between 70s- 90s.  The glass bottle was ½ Riyal or nusf Riyal.

The USD to Riyal was 1 to 3.75 Riyal. Later came to know it was called Petro Dollar.

Another favorite Drink was Sun Top. Then thought it was owned by Binzagr Company.  We went to visit the SunTop production company in Jeddah. The year was 1984. It is not just the juice but so much nostalgia connected with it.  We belonged to a school called Manarat Jeddah, one of the best at that time.

 

Suntop is owned by the CORO Company from Denmark. We never heard it in Saudi Arabia.

Suntop was developed 1970s in Denmark alter in 1978 was both launched in Denmark and Saudi Arabia. Interesting isn’t it?

The Suntop juice is a drink that is non-carbonated with Vitamin C and with no preservatives. In short a natural Orange Juice.

We used to have every other day or in lunch in school. Those were the good old days of going to school. Writing this post takes me to the 80s when my parents were still in this world.

 

The connection with SUNTOP is not just the pleasure of drinking orange juice but many emotions are there. Something people who grew up in the Middle East, especially in Saudi Arabia would understand.

-SAMEE

CO-RO- Founders of Suntop.

Have you wondered about who founded Suntop? Nah we were worried about drinking orange juice!

 

Well FYI,

The two brothers:

·         Flemming

·         Jep Peterson

 

Founded CO –Ro in 1942.

Suntop is available in three flavors:

·         Orange

·         Mango

·         Mixed Fruit.

These are fruit drink brands only people from the Middle East would feel attachment to.

The Drink itself:

The packaging had a great design.

A really attractive orange cover to match with the orange juice.

The Suntop booklet:

We used to collect stickers found with the packaging and save them in sticker books. That means one had to buy a suntop to collect the stickers. An effective marketing strategy. Back then the companies had creative marketing strategists.

 

Other brands of Suntop:

·         Sunquick

·         Suntop

·         Suncola

·         Sun Lolly

·         Sunjoy

·         Mash Up

 

 

SAMEE

SAMEE – we started to remember the nostalgia of the Middle East in the 70s-2000 and being a SAMEE child. I came relate to the different brands that played a part in our lives.

 

 

Suntop in Home Countries:

India

Some shopping e-commerce sites do sell it.

·         Buy here.  Cost 599 Indian Rupees for 6 pieces.

Bangladesh

ACI – well well-known company in Bangladesh is partnered with CO- RO. That means you can get suntop drinks in Dhaka, Bangladesh!

Importers –You have to contact ACI Bangladesh for any imports or distributorship.

Website

Pakistan

E-commerce site

Other markets of CO- RO products:

·         China

·         Malaysia

·         Sril Lanka

 

IN United States

E-commerce

  

Other popular drinks in Saudi Arabia –Time:80s



Buy at our shop. Buy at our shop.
 

Vimto


This drink a cold carbonate drink had a unique flavor. The color wand is from the United Kingdom.

The drink was made of mixed fruit. The appearance is reddish like cherry and like fruits.

 

 According to Wikipedia:

Vimto is a mixed drink of the following:

·         Grapes

·          Raspberries

·         black currants

·         herbs and spices flavored

 

Vimto was created by John Nicholas in the 1908s and it was originally named Vim Tonic.

Buy Vimto.

Vimto is currently owned by Refreshco on behalf of Vimto Soft Drinks, a division of Nicholas plc.

 


Shani

A berry flavored carbonated drink owned by Pepsico. It is delicious favored that gives feeling of berry-like juice.

 

 

 

RAUCH Apple Juice

A good quality apple juice from Austria.    The bottles were elegantly designed and the juice tasted like apple.

 

Writing this post took me back to the late 70s through the 80s till the beginning of the 1990s.  We are not talking about juices but emotions and memories of Saudi Arabia and the Middle East.   An era that might not come again where the neighbors lived as kin.

 

TANG

Tang is a juice mix powder made by a General Foods Corporation scientist.

·         William A Mitchell.  Oh boy, I didn’t know all these growing up.

Read their story.

 

An orange drink powder that is still used in Asian Muslim households in iftar as well as the summer season. It gets emotional with Ramadan.

 

Our EShop

 

 Read about SAMEE,SAMEE,

Follow our FB page if you worked in Saudi Arabia or the Middle East and relish those memories.

GUME- For kids who grew up in the Middle East.(70’s -90s)

Email:

For an advertisement or collaborations

samexpats@gmail.com


 



SAMEE-Our Story

There are many times we ex-ex-pats or children of ex-expats from the Middle East think of the past days as being safe, glorious, and plentiful. The bonding among expatriates in the 80s, especially in Saudi Arabia was great.  Colleagues of friends came to stay in friends' or colleagues' houses. They might have barely known each other but the trust was great and so was the bonding.

 

In Saudi Arabia:

 

We 1980s had the following events, for those who came in the late 70s like us:

·        The Koreans made roads in the 1980s

·        New Buildings being built

·        Caravan Market

·        Introduction of Sarawat Super Store. There was Safeway and –“International Market” called Sarawat 1.

·        Atari Games.

·        Shwarma

·        Musakkil

·        Tihama Bookstores

·        Al Baik. I never saw the name yet I remembered the logo in the sauces.

 

There was the broast and the usual chicken that was grilled and both cost similar except the grilled one had rice.

The Broast chicken had French fries and Toum’’(Garlic sauce).

 

SAMEE stands for Saudi Arabian and Middle Eastern Ex Expats. This gives us SAMEE.

Ok we don’t have a site because we need funding, once we have that a site can be easily be made.

SAMEE is not just for people who live or work in Saudi Arabia but also for people in the Middle East.

Condition being is time period:

1970s-2000.

 

Few cases of SAMEE making it big.

Few are:

·        LuLu Group Chairman: Yusuf Ali.

Age:68 years.

 

Wealth: 8.4 Billion US$

Story:

Yusuf Ali completed a diploma in Business management and administration and went to UAE in 1973 for his future. He is from a small town in Kerala, India.

He went to work and struggled but with the help of his uncle, he established a Hyper Market in UAE and the rest of the Middle East.

Website: https://www.lulugroupinternational.com/

Nationality: Indian

SAMEE congratulates Yusuf Ali, as his story encourages many expats to go in the Middle East.





This was man was not a great engineer or doctor but had knowledge of business and saw the positive side instead of complaining like a lot of expats.

 Expats, fail to learn Arabic despite living in the Middle East for more than a decade. Some think it is kind of a great thing not to know Arabic or the local language.

 

 

·        Al Haramain  owner Mohammed Mahtabur Rahman (Nasir)

Wealth: 250 Million US$

Age: 66 years.

Story:

Kazi Abdul Haque main founder of Al Haramain Perfumes. That is they are a brand representing Attar’.

He was a trader of agarwood or frankincense. This trade was done in Arabia for thousands of years by the Arabs.  A shop was opened in Makkah in 1970.

The current owner is a son of Kazi Abdul Haque.

Nationality: Sylheti Bangladeshi.

 

There are many such stories of expats making it big but in SAMEE we want to unite stories, memories, and bonding in one platform.

Some of the brands in Saudi Arabia:

·        Suntop juice

·        Afia

·        Savola

·        Vimto

·        Shani

 


The point is to keep united in one platform.

 

 

 

 

Please follow us:

·        Face Book Page: https://www.facebook.com/SAMEEXPATS.

 

 

 

 

 

 

 

 

    Ramadan in Saudi: 1980s





 

Ramadan was a special event and atmosphere of Saudi Arabia changed.  The people stayed up till long time at the night, 1-2 AM. The offices were from 10 AM -2PM and schools were similar time. The ifar was at around 6 PM (I think). The temperature was hot, you could feel as if your hand was burning in the heat of 40 degrees centigrade. This was Jeddah of the 1980s.

A place to be in with security, optimism and ‘no strings “attached friends.

Lot of well off jobs expats usually stayed in compounds or apartments.  The office was paying for it.

Some of the compounds were:

·         Saudi City- where staff of Saudi airlines lived and worked. These guys had football play grounds where you could play football at night, with flood lights. They had 6+ plus TV channels. , whereas Saudi TV was channel 1(“Qana 1 “ and Channel 2(“Qana thania”)

 

Src: https://hybridcamel.com/

 

 

Swimming Pool-Saudia

This was a special since rules and dress code did not apply here. In 1980s it was just for airline staff. (FREE).

 

·         Bin Ladin Compound.

 

Anyway that’s for another post.

The feeling in Ramadan was drinking 7UP or Pepsi Cola.  You could feel fasting ‘when you go the shop.

 

Foods in Iftar youngsters (Join GUME, a FB group for people who GREW UP in Middle East from 1980s-2000)

·         Shorba-kind of soup

·         Pudding

·         Dates

·         Juices-Lassi-made of yoghurt. Simply placing yoghurt into a blender and add a glass of water with sugar. Start the blender-for a minute or two.

·         Fruit juice-Watermelon

·         Fruits

·         Shwarma

·         Roast chicken

·         Soda-Shaani ,Pepsi,7up,Mirinda,Vimto

The whole table was full of iftar.

 

 

 

 

Iftar parties were not a trend but having iftar with your family. The iftar table was somewhat like above.

 

 

 

Drinks were really especial since it was HOT.

                

Figure 1Shani drink

 

 

After prayer there was a part 2.  You continued with iftar as well as sitcoms:

·         Punky Brewster

·         Full House

·         Silver Spoons

·         ALF

·         Cosby Show

Having iftar with your parents and siblings was great experience in the 1980s.

 

 

 

By SAME EXPATS

 

Face Book Page: https://www.facebook.com/SAMEEXPATS/

 

Face Book Group: https://www.facebook.com/groups/sameexpats/

 

 

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